---
title: WhatsApp campaigns
description: Send WhatsApp messages to participants via Twilio
order: 11
---

# WhatsApp campaigns

Send WhatsApp messages to participants using **Twilio** as the messaging provider.

**Path:** Manager console → **Marketing** → WhatsApp

## Prerequisites

1. Connect [Twilio](twilio.md) with WhatsApp enabled
2. Complete Meta Business verification and WhatsApp sender setup (see Twilio guide)
3. Create and approve **WhatsApp message templates** in Twilio / Meta — WhatsApp requires pre-approved templates for outbound messages

## Send messages

1. Marketing → WhatsApp → **Create campaign**
2. Select an approved template and target event
3. Filter audience (registration status, distance, region on map-based campaigns)
4. Use **Preview recipients** on the create form — count and sample rows update as filters change
5. Fill template variables (participant name, event date, etc.)
6. Send or schedule

## Campaign status

On the campaign detail page you can:

- **Disable** — stop a scheduled or recurring campaign without deleting history
- **Enable** — re-activate a disabled campaign
- **Delete** — remove a campaign that has not yet sent messages (sent campaigns cannot be deleted)

Track delivery in **Marketing → WhatsApp → Messages**.

## Template approval

New WhatsApp templates must be submitted to Meta for approval before use. Allow 24–48 hours for review.

## Related

- [Twilio](twilio.md) — Meta Business and WhatsApp sender setup
- [SMS campaigns](sms-campaigns.md)